by Kevin Rabida . December 3rd, 2014
Social networks are constantly changing their appearance to keep up with the needs – real or imagined – of their subscribers.
For marketers, it can be frustrating to design your brand’s page, only to find out we used the wrong sized cover photos for a specific social network, or it’s showing only a portion of what you intended the post to show.
The folks from Prohibition PR created this nifty infographic on everything you need to know about sizes, dimensions, and post length on different social media sites.
The year is ending and I’m sure you are now on the planning stage for your company’s social media presence (or at least you should be!). Here are some updated statistics that you should consider in making your social media plan:
The biggest social networks in the last few years, Facebook and Twitter, are currently experiencing slow growth as online users switch to newer and younger sites, especially visual ones like Instagram and Pinterest. These sites serve specific niches useful for targeted marketing. They also face high competition from mobile apps that are gaining momentum.
It’s up to us entrepreneurs and marketers to adapt to the changing social media environment
CHECK OUT: Your Package Matters [Infographic]
Which social network are you planning to focus next year? Hit us in the comments below!
Kevin is a reader first, a writer second, and a gamer somewhere in between. When not rooting for Tyrion Lannister for the Iron Throne, he's probably writing some morbid short story. He enjoys some surreal art, clever advertising campaigns, and a warm cup of coffee while reading Murakami.